The evolution of the coffee cup lid
381,440 views |
A.J. Jacobs |
Small Thing Big Idea
• December 2019
Author A.J. Jacobs shows how the coffee cup lid was perfectly designed to give you a full sensory experience while drinking. This video was inspired by the original work of Louise Harpman and Scott Specht and their book "Coffee Lids: Peel, Pinch, Pucker, Puncture."